Promotional Videos for Holiday Lets
Using video content as a means to market holiday lets is becoming extremely popular.
In an online world where there is endless information and advertising, having a short engaging promotional video is an ideal way to stand out from others.
A professionally edited promotional video will ensures a holiday let is presented in its best light. Here at Video Frame we specialise in video editing, delivering professional designed promotional videos at an affordable prices.
Many internet sites such as YouTube are specific to presenting videos.
On social media people are more likely to share videos than pictures and web addresses with their network of friends.
So where can you place a promotional video to advertise your holiday let?
Well, YouTube is the best place to start. With over five billion videos watched every day it’s the largest video hosting platform and the second most visited site on the internet. Given search engines such as Google and Bing usually display YouTube videos when searching for videos, having your video on YouTube improves the visibility of your holiday let on the internet.
If you have a holiday let website, then this would be the next obvious location to place your video. As well as enhancing the appeal of your website a video will also improve your website ranking on internet search engines.
There are many social media platforms such as Facebook, Twitter, Instagram and Pinterest, where videos can be easily uploaded onto your homepage and shared with other users. Having a promotional video on social media generates interest with past and future visitors, when they like and share the video it will subsequently be seen by their online friends. This is a fantastic way of quickly reaching a large amount of prospective customers.
Those using the internet on their mobile phone tend to engage more with videos than websites.
Videos can be added to your email signature. Not only does this promote a professional let to customers when corresponding, it further entices prospective customers to make the booing, whilst also being an effective way of allowing your customer to share your property with family and friends.
Best of all, there is no subscription fees associated with uploading your video to any of the above platforms. So further to the fee of producing a video, it’s an inexpensive way to advertise your holiday let.
Whilst some holiday let listing sites such as Trip Advisor support video content, others such as Airbnb and Booking.com don’t. Given how widely video content is now used for marketing, it’s only a matter of time before all listing sites include video.
If you use Holiday Let Agencies to market you property its worthwhile checking with them to see whether they support video content. Whilst some do others rely solely on photos on their website. Again, given the current trend Holiday Let Agencies are generally all moving toward supporting video content give it's importance for marketing.